Art Director · Art Portfolio Mentor · New York

杨林 Evelyn

艺术作品集导师 · Art Director

I bring art, education and marketing together — 12 years teaching and leading art programs, a track record of filling classrooms through enrollment marketing, and the design skills to build the brand, website and content myself.

12年艺术教育 · 招生与营销 · 办学管理 · 设计全能 · 中英双语

MBAB.A. Fashion Design & EngineeringFine Art StudiesAMS Montessori CredentialMandarin · English
杨林 Evelyn, Art Director
杨林 Evelyn · Art Director
200+
Students I enrolled
at my own school亲自招生学生
12
Years in art education
艺术教育
12
Years in marketing
市场营销
8
Years of school management
学校管理
6
Years running my own school & studio
自主办学
2
Languages, fully fluent
中英双语
At a Glance · 一页速览
杨林 Evelyn

杨林 Evelyn 艺术作品集导师 · Art Director

Bilingual art education leader who combines teaching, enrollment, marketing and design — ready for admissions, art-education, marketing and gallery roles in New York.

Based in · 所在地
New York, NY
Languages · 语言
Mandarin (native) · English (fluent)
Education · 学历
MBA · B.A. Fashion Design & Engineering · Fine Art Studies
Credentials · 资质
AMS Montessori Credential · Senior Image Designer
Track record · 成绩
Personally enrolled 200+ students · founded & ran a school and art studio for 6 years
Core skills · 核心能力
Admissions & enrollment · marketing & social media · web, brand & video design · curriculum
01About

An artist who builds
schools & brands

关于我

I've studied art since middle school, trained in fashion design & engineering and fine art, and earned an MBA in the U.S. — so I see education through the eyes of a creator and a manager.

Over 12 years in U.S. private and public schools I have taught, designed curricula, and led programs. I founded and ran my own Montessori school and art studio for six years — handling everything from setup and management to sales and enrollment.

Today I lead online marketing and enrollment for art and Montessori schools, build their websites and social channels, and design the visuals and videos myself. I'm especially strong at connecting with Chinese-speaking families and guiding students toward top U.S. art schools.

我从中学开始学习艺术,本科服装设计与工程,纯艺术进修两年,美国MBA硕士。12年在美国公私立学校执教与办学:从创办、管理到招生,一手打造自己的蒙台梭利学校和艺术工作室。我擅长把艺术、教育和营销结合在一起,尤其擅长服务华人家庭。

02Core Strengths

What I bring to your team

核心优势

Six areas where I deliver results on day one — from a full enrollment pipeline to the design work behind it.

Enrollment & Admissions

招生与录取
  • Enrollment for art, Montessori and music schools in CA, FL and RI
  • Directly enrolled 200+ students at my own school and studio
  • Full funnel: inquiry, consultation, tours, follow-up, close
  • Especially strong with Chinese-speaking families

Marketing & Social Media

市场营销与新媒体
  • Run all online marketing for two schools
  • Facebook, Instagram, TikTok, YouTube, Google Business, 小红书, WeChat
  • Meta & Google ad planning, email follow-up
  • Events, field marketing & partnerships in person

Design, Web & Video

设计 · 网站 · 视频
  • Build and maintain school & artist websites
  • Brand identity (VI), posters, mascots, print
  • Promo videos, theme songs, UX/UI design
  • Fluent in design, office and AI tools

Art Education & Portfolios

艺术教育与作品集
  • Art-portfolio mentoring for U.S. art-school applicants
  • Course design, incl. my "Drawing Music" (画音乐) system
  • Blend Montessori method with art curriculum
  • Organize student art exhibitions

School Leadership

学校管理
  • 8 years of school management experience
  • Founded & ran a school and studio for 6 years
  • Plan and run school events independently
  • Former customer-service center supervisor, Fortune Global 500

Inclusive & Special Education

融合与特殊教育
  • 3 years of art programs for autistic children
  • Designed an inclusive (non-clinical) art course
  • Special-education substitute teacher, public schools
  • Patient, structured, child-centered approach
03Experience

Where I've made an impact

工作经历

Teaching, enrollment, marketing and management in U.S. private and public schools — plus a corporate foundation in customer service.

2026 — Present
Orlando, FL

Marketing & Enrollment · Art & Montessori Teacher

Growing Minds Montessori School
市场与招生负责人 · 艺术蒙氏教师
  • Run the school's marketing and enrollment, including Facebook, Instagram, TikTok and Google Business Profile.
  • Produce promotional videos and parent communications; follow up on every family inquiry.
  • Run a Montessori classroom with art as its signature, and launched the school's art classes.
2019 — Present
New York & Rhode Island

Art Portfolio Mentor · Enrollment & Marketing Lead

Art-portfolio academy (New York & Rhode Island)
艺术作品集导师 · 招生与营销
  • Handle online enrollment, consultations and parent communication for portfolio and art programs.
  • Lead all online marketing: website design, promotional videos, theme-song creation and brand image design.
  • Mentor art-portfolio students one-on-one online; assist online portfolio classes and design the course materials.
  • Designed an inclusive art course for students with special needs.
Ongoing
New York

Artist Representative & Web Designer

Painter Chengju Li — Territory Painting
艺术家经纪与品牌推广
  • Built the artist's website, chengjuli.com, and run his video channel.
  • Handle brand marketing and promotion for his custom commissions and painting sales.
6 Years
Irvine, CA

Founder & Director

Novel Park Montessori · Own Art Studio
创办人兼校长 · 蒙台梭利学校与艺术工作室
  • Founded and ran a Montessori school and an art-painting studio — from setup and licensing to management and sales.
  • Personally enrolled 200+ students across both programs.
  • Also handled enrollment for a Montessori school and a music school in Irvine.
Prior Roles
New York · California · Florida

Montessori & Art Teacher

Rainbow School (NY) · LePort Montessori · Lake Forest Children's House Montessori · Diamond Bar Montessori
蒙台梭利与艺术教师
  • Taught in Montessori classrooms; also ran enrollment at Lake Forest Children's House Montessori.
  • As art teacher at a San Diego music & arts school, designed the "Drawing Music" (画音乐) course system.
  • Special-education substitute teacher in Orange County Public Schools (FL).
Earlier Career
China

Customer Service Center Supervisor

Fortune Global 500 company
世界500强企业 · 客服中心主管
  • Managed customer files and research for 80 gas stations and about 10,000 customers.
  • Led investment-attraction management, marketing events, and full pre-sale, in-sale and after-sale service.
04Education & Credentials

Trained in art, design
& business

教育与资质
Master's

MBA — Business Administration

Two-year U.S. program

研究生 MBA 工商管理 2年
Bachelor's

Fashion Design & Engineering

Four-year bachelor's degree

本科服装设计与工程 · 4年
Fine Art

Fine Art Studies

Fine art studies · 2 years

纯艺术 · 2年
Credentials

AMS Montessori Credential

Senior Image Designer certification · Art-portfolio advanced study, Rhode Island

AMS教师资格认证 · 高级形象设计师
"Every child can learn to solve problems, create with confidence — and make themselves happy."
让孩子学会独立、自主、创造与自信 —— 更学会让自己快乐
06Projects

Projects I've built

项目成果 · 设计与营销作品

I don't just plan the marketing — I design and produce it. A cross-section of what I create.

01
Websites & Digital Presence
School and artist websites I designed, built and maintain — including chengjuli.com.
网站设计与运营
Visit chengjuli.com ↗
02
Promo Videos
Daily school & brand videos
宣传视频
03
Brand Identity
Logos, VI, mascots
品牌视觉 · 吉祥物
04
Posters & Print
Ads, flyers, event posters
海报与印刷品
05
Theme Songs
Original school songs
主题曲创作
06
Curriculum & Courses
"Drawing Music" system, inclusive art course, Montessori-art curriculum, online portfolio course materials
课程体系设计
07
Fashion & Hand-drawn Art
Selected works ↑
服装设计 · 手绘作品
08
Art Exhibitions
Student shows I organized
策划艺术展
07Skills & Tools

Fast, efficient, tech-fluent

技能与工具

Responsible, quick to learn, and comfortable owning a project end to end.

Design

平面与界面设计 — posters, VI, UX/UI
CanvaUX/UI designBrand VIPrint layout

Web & Video

网站与视频 — build sites, edit videos
WebflowReaddy.aiDescriptYouTube Studio

Marketing

营销投放 — ads, email, social
Meta AdsGoogle AdsEmail campaignsSocial scheduling

Office & AI

办公与AI — docs, data, automation
Google WorkspaceMicrosoft OfficeAI toolsChatGPT · Midjourney
Mandarin ChineseNATIVE · 母语
EnglishFLUENT · 流利
08Contact

Let's work together

期待与您合作

Open to full-time roles in New York — universities, galleries and art institutions, admissions and enrollment, and art-education marketing.

Roles I'm a strong fit for

Admissions & EnrollmentArt Education ProgramsMarketing & CommunicationsGallery & Art SalesChinese Market Outreach
LocationNew York, NY
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